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118. Rita McGrath. The Pace of Technology Adoption Is Speeding Up // Harvard Business Review. 2013. November 25. https://hbr.org/2013/11/the-pace-of-technology-adoption-is-speeding-up/.

119. Matthew S. McGlone and Jessica Tofighbakhsh. Birds of a Feather Flock Conjointly (?): Rhyme as Reason in Aphorisms // Psychological Science. September 2000. 11. № 5. P. 424–428.

120. Dale Carnegie. How to Win Friends and Influence People. N. Y.: Simon and Schuster, 1936.

Интерлюдия. Мурашки

121. Niloufar Torkamani, Nicholas W. Rufaut, Leslie Jones and Rodney D. Sinclair. Beyond Goosebumps: Does the Arrector Pili Muscle Have a Role in Hair Loss? // International Journal of Trichology. July – September 2014. 6. № 3. P. 88–94, www.ncbi.nlm.nih.gov/pmc/articles/PMC 4158628/.

122. George A. Bubenik. Why Do Humans Get «Goosebumps’ When They Are Cold, or Under Other Circumstances? // Scientific American. 2003. September 1. www.scientificamerican.com/article/why-do-humans-get-goosebu/.

123. Leo Tolstoy. What Is Art? Indianapolis: Hackett Publishing, 1996. (На рус. яз.: Толстой Л. Что такое искусство? М.: Современник, 1985.)

124. Peter Mendelsund. What We See When We Read. N. Y.: Vintage, 2014.

125. Carl Zimmer. Picture This? Some Just Can’t // New York Times. 2015. June 22. www.nytimes.com/2015/06/23/science/aphantasia-minds-eye-blind.html?_r=0.

126. Constance Grady. Hamlet, The Divine Comedy, and 3 Other Pieces of Classic Literature That Are Also Fan Fiction // Vox. 2016. April 5. www.vox.com/2016/4/5/11363816/five-literature-fanfiction.

127. John Tierney. What Is Nostalgia Good For? Quite a Bit, Research Shows // New York Times. 2013. July 8. www.nytimes.com/2013/07/09/science/what-is-nostalgia-good-for-quite-a-bit-research-shows.html.

4. Разум, создающий мифы – I

Есть много удивительных историй о Джордже Лукасе и «Звездных войнах». При написании этой главы я использовал материалы двух замечательных книг. Книга Криса Тейлора «Как “Звездные войны” покорили Вселенную» содержит историю работы Лукаса над сценарием и историю коммерческого успеха фильма. «Тайная история “Звездных войн”» Майкла Камински, подобно талмуду джедаев – это сборник интервью, комментариев и исследований, посвященных Лукасу и его картинам. Обе книги помогают лучше понять истории Лукаса и «Звездных войн», изложенные в этой главе, а тем, кого эта тема заинтересует глубже, я рекомендую прочитать их обязательно.

128. Chris Taylor. How Star Wars Conquered the Universe. N. Y.: Basic Books, 2015. P. 109.

129. How Exactly Has Star Wars Made $37 Billion? // Wired. 2014. November 22. www.wired.com/2014/11/geeks-guide-star-wars-empire/.

130. Taylor. How Star Wars Conquered the Universe. P. 109.

131. Michael Kaminski. The Secret History of Star Wars. N. Y.: Legacy Books Press, 2008.

132. Ibid.

133. Ibid.

134. Ibid.

135. Taylor. How Star Wars Conquered the Universe. P. 24.

136. Forrest Wickman. Star Wars Is a Postmodern Masterpiece // Slate. 2015. December 13. www.slate.com/articles/arts/cover_story/2015/12/star_wars_is_a_pastiche_how_george_lucas_combined_flash_gordon_westerns.html.

137. Taylor. How Star Wars Conquered the Universe. P. 83.

138. Wickman. Star Wars Is a Postmodern Masterpiece.

139. Kaminski. Secret History of Star Wars.

140. Pottering On, and On // The Economist. 2011. July 11. www.economist.com/blogs/dailychart/2011/07/film-franchises.

141. Isaac Asimov. Foundation. N. Y.: Gnome Press, 1951.

142. Mark Strauss. What Absolutely Everyone Needs to Know About Isaac Asimov’s Foundation // io9, 2014, November 19. io9.gizmodo.com/what-absolutely-everyone-needs-to-know-about-isaac-asim-1660230344.

143. Joseph Campbell. The Hero with a Thousand Faces. N. Y.: Pantheon, 1949.

144. J. R. R. Tolkien. The Fellowship of the Ring. N. Y.: Allen & Unwin, 1954.

145. One Does Not Simply Walk into Mordor // Know Your Meme. 2016. March, knowyourmeme.com/memes/one-does-not-simply-walk-into-mordor.

146. Ep. 1: Joseph Campbell and the Power of Myth – «The Hero’s Adventure» // Bill Moyers & Company. 2013. March 8. billmoyers.com/content/ep-1-joseph-campbell-and-the-power-of-myth-the-hero’s-adventure-audio/.

147. Christopher Vogler. A Practical Guide to Joseph Campbell’s The Hero with a Thousand Faces // 1985, www.thewritersjourney.com/hero’s_journey.htm.

148. Blake Snyder. Save the Cat. Studio City, CA: Michael Wiese Productions, 2005.

149. Walter Kirn. The Improbability Party // Harper’s. 2016. June. harpers.org/archive/2016/06/the-improbability-party/4/http://harpers.org/archive/2016/06/the-improbability-party/4/.

150. Wickman. Star Wars Is a Postmodern Masterpiece.

151. Kaminski. Secret History of Star Wars.

152. Ibid.

153. The Biggest Flop Ever // The Economist, March 23, 2012, www.economist.com/blogs/prospero/2012/03/disneys-john-carter.

154. Vili Maunula. Film Club: The Men Who Tread on the Tiger’s Tail // Akira Kurosawa Info. 2010. November 1. akirakurosawa.info/2010/11/01/film-club-the-men-who-tread-on-the-tigers-tail/.

155. Adam Sternberg. Free Yourselves from the Shackles of Spoilers! Life Is Too Short // Vulture. 2014. September 30. www.vulture.com/2014/09/free-yourselves-from-the-shackles-of-spoilers.html.

156. Jonathan D. Leavitt and Nicholas J. S. Christenfeld. Story Spoilers Don’t Spoil Stories // Psychological Science. 2011. August.

157. James Wood. Scenes from a Marriage // The New Yorker. 2015. November 2. www.newyorker.com/magazine/2015/11/02/scenes-from-a-marriage-books-james-wood.

158. Taylor. How Star Wars Conquered the Universe, 42.

159. Umberto Eco. Travels in Hyperreality. Orlando: Mariner Books, 2014.

5. Разум, создающий мифы– II

Я хотел бы поблагодарить Марию Конникову, автора замечательной книги «Психология недоверия», и Тайлера Коуэна, участвовавшего в конференции TED 2009 г. «Относитесь с подозрением к простым историям» за их исследования темных сторон историй.

160. Paul Barber. Vampires, Burial, and Death. New Haven, CT: Yale University Press, 1988.

161. Voltaire. Philosophical Dictionary. Part 5. 1764. trans. by William F. Fleming. http://oll.libertyfund.org/titles/voltaire-the-works-of-voltaire-vol-vii-philosophical-dictionary-part-5.