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Zillmann. D., Weaver, J. В ., Mundorf. N.. Aust. C. F. (1986). Effects of opposite-gender companion's affect to horror on distress, delight, and attraction. Journal of Personality and Social Psychology, 51, 586–594.
Zinkhan, G. M., Quails, W. J., Biswas, A. (1990). The use of Blacks in magazine and television advertising: 1946 to 1986. Journalism Quarterly, 67, 547–553.
Zoglin, R. (1989, September II). Subversion by cassette. Time, 80.
Zoglin, R. (1990 a, November 19). Goodbye to the mass audience. Time, 122–123.
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Zoglin, R. (1995, January 30). Talking trash. Time. 77–78.
Zohoori, A. R. (1988). A cross-cultural analysis of children's TV use. Journal of Broadcasting Electronic Media. 32(1), 105–113.
Zuckerman, M.(I994). Behavioral expressions and psychobiological bases of sensation seeking. New York: Cambridge University Press.
Zuckerman, M. (1996). Sensation seeking and the taste for vicarious horror. In: J. B. Weaver R. Tamborini (Eds.). Horror films: Current research on audience preferences and reactions (p. 147–160). Mahwah, NJ: Lawrence Eribaum Associates.
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